ZARUBINA, V.R.; ZARUBIN, M.Yu.; ESENKULOVA, Zh.Zh. Digital promotion of Kazakhstan business universities for generation Z applicants . BUKETOV BUSINESS REVIEW, [S. l.], v. 11529, n. 3, p. 141–152, 2024. DOI: 10.31489/2024ec3/141-152. Disponível em: https://bbr.buketov.edu.kz/economy-vestnik/article/view/824. Acesso em: 8 dec. 2025.